Direct email marketing with Group Mail

Group Mail is the ideal tool for all your direct email marketing needs. With direct email marketing, you can reach potential customers or deepen existing relationships. Group Mail lets you do this by sending out highly personalized emails to an unlimited number of recipients. This direct email marketing software uses over 20 fields of information per recipient, and also lets you personalize the subject line for added impact. If you choose to send your mass emails as Rich Text (HTML), you can also add images and formatted text to your messages.

Group Mail lets you fully control and target all your mailings. Direct email marketing is more efficient with a targeted campaign, which is easy to achieve with the Group Mail filters. Any of the fields you use to store recipient information can be used to build powerful filters which can be applied to importing, exporting and sending. Other ways to improve targeting are available through the use of Date based filters, stepped or partial sending options, exclusion lists, and other advanced properties that help to ensure your direct email marketing isn't just a shot in the dark.

Following up your direct email marketing campaign is also easy with Group Mail. Using unique send management techniques Group Mail allows you to see with just one click how a previous direct mailing went. In-depth logs show each and every transaction that occurred during the mailing, and summaries are also available. You can also do follow up direct mailings to new members in your groups, resume from failed mailing attempts and much more.

This direct email marketing tool can also be used for newsletters and SMS messages.